Warning: if you are not fair-skinned, this isn't for you. Just don't want to waste any one's time. If you are fair-skinned and want just a little boost, you might want to consider this. I like it because it gives a very natural look. You can use it all over your face, just on your cheeks, nose and brow or only on your cheeks as a blush. It's a very neutral color. It's also layering so you don't get big streaks of it across your face (if that's the look you're going for...sorry). I don't think anything looks exactly like a real tan except a real tan and we all know that's a dermatological sin. But, if you are looking to add a bit of color during the winter months or even inside under harsh fluorescent lights, this could be just what you're looking for.
If your skin is a little darker, don't feel left out. You could use this as an every day powder.